Post Graduate Diploma in Data Analytics - Careers, Salary, Jobs, Scope

Brief Summary

Why Post Graduate Diploma in Data Analytics?

India is the growing at an unprecedented rate in Data Analytics sector. Today, most of the e-commerce and e-marketing websites and groups rely totally upon data. They spend a lot of money to get data of people whom they could make their targeted customers. The data analysts’ job is to observe the trends in the markets statistically and to develop algorithms to reach to the targeted audience.

PGDDA (Post-Graduation Diploma in Data Analytics) curriculum is designed very uniquely and focuses mostly on quantitative and statistical methods. The PGDDA students are in demand in India due to the requirement of skilled data handlers, database managers and data scientists.

Cities like Gurgaon, Bangalore, Hyderabad, Mumbai, Pune, etc. where most of the e-commerce and e-business firms have headquartered their businesses, always seek skilled graduates in data analytics.

Post-Graduation Diploma in Data Analytics (PGDDA) is a 9-11 months course divided generally into 2 trimesters. During this period the students are taught the structure of datasets and databases, including “big data”, Introduction to programming languages like R or Python, analysing data using statistical and machine learning methods, analysing large financial data, etc.

The fee for the course ranges from Rs 80,000 to Rs 8,50,000. Some of the top colleges offering PGDDA are as listed below-

• Indian Institute of Information Technology, Bangalore
• P. Jain Institute of Management & Research, Mumbai
• National Institute of Securities Market, Chennai
• National Institute of Securities Market, Mumbai
• ManipalPro Learn , Bangalore

The work of the Data Analysts is desk based and involves data mining, analysing it using algorithms, preparing chart and reports for lay-man to understand it and thereby helping the firm make decisions.

Most of the Data Analysts work for 40+ hours a week, generally from 9am-6pm. The data analysts work along-side with IT Managers and Marketing Managers. They provide the managers, the analysed data which helps them make business regarding decisions.

Jobs and Careers Opportunities

Students with PGDDA are offered following popular jobs–

• Financial Analytics
• Data Analyst
• Marketing Managers
• Market Research Analyst and Specialist
• Research Scientist.
• Business Development Manager/Executive
• Analytics Manager
• Data Processing Manager
• Business Analyst

Below is a detailed description of some of the top job roles-

Financial Analyst

Financial Analysts job includes performing financial forecasting, reporting and creating financial models for decision support. Analysing past results, performing variance analysis, identifying trends, and making recommendations for improvements.

Graduates in any discipline with Post Graduation Diploma in Data Analytics as Post-Graduation with skills managing people and a deep knowledge of the type of projects can reach up-to this position.

A Financial Analyst is offered an average salary of Rs 3.93 Lakhs per annum. The average salary of an experienced manager it is 152% more than the average salary.

Analytics Manager

Analytics Managers are responsible for data analysing and all other work that follows in an organization. He/she has the job of mining data, analysing it, creating reports and charts and presenting final analysed data.

The Graduates in any discipline with PGD in Data Analytics as Post-Graduation with analytics and technical skills and decisive capacities can reach up-to these positions.

The average salary of a senior analyst manager in India is 24.09 lakhs annually. The growth rate for an experienced manager is around 1%.

Data Processing Manager

Data Processing Managers (DPMs) day to day tasks includes supervising overall data processing services of a company, providing technical and human resource assistance. They are also responsible for overall computer operations. They must possess technical knowledge of data processing. They work in well-lit and ventilated offices.

Graduates in any discipline with PGD in Data Analytics or MBA/PGDM IT as Post-Graduation are preferred for the job. The average salary of a Data Processing Manager in India is Rs 5.11 Lakhs per annum. For an experienced Data Processing Manager the salary growth is 5% above the national average.

Marketing Managers

The job of Marketing Managers include Brand Management, Accounts Management, Sales Management, Business Development Management and Sales Analysis

Graduates in any discipline with Post Graduate Diploma in Data Analytics or MBA/PGDM Marketing as Post-Graduation with excellent relevant analysis skills are preferred for the job. The preference for graduates in Computer Science or Information Technology is higher and even their wages are high as compared to commerce or other non-technical graduates.

The average salary in India is Rs 6.94 Lakhs. While for 10 years experienced candidates, the average salary is 43% above the National Average.

Business Development Manager

Business Development Manager plays a crucial role in identifying the necessities, supplying services to new clients and maintaining friendly relations with the latter.

They may be asked to visit various cities in order to expand the company’s reach and hold in the market. Otherwise typically, the work is in the office environment.

Graduates in any discipline with PGD in Data Analytics as Post-Graduation with excellent presentation, statistical and negotiations skills preferred. The average salary is 5.66 Lakhs annually growth rate is annually 22% for Business Development Managers with an experience of 5-9 years and 85% for experience between 15-20 years.

Post Graduate Diploma in Data Analytics: Salary

The median salary of PGDDA graduates in India is Rs 3.65 Lakhs. The salary at entry level (0-5 years) is around Rs 3.25 Lakhs. This salary increases by 43% and 130% with experience of 10-20 years and greater than 20 years respectively.

Amazon, Flipkart, Google Ads, TCS, EY, Accenture etc. are some of the top companies where PGDDA graduates are offered salaries above the national average and are high on demand.

Recruiters

Data Analysts are recruited mostly by following companies-

• Amazon
• TCS
• HSBC
• EY
• Wipro
• Accenture
• Global Logic
• HCL
• eClerx

Specializations Offered

Candidates graduated with PGDDA can specialize in following fields-

• Banking Analytics
• HR Analytics
• Web Analytics
• Big Data Handling
• Machine Learning

Syllabus/Courses

The common syllabus that the students will be required to cover as follows-

Apart from this, a mandatory internship of a minimum 2 months is required to be completed within the 11 months of course. The benefit with the PGDDA is that the colleges have more anatomy over the syllabus and it can upgrade the syllabus according to the latest trends.

Popular Colleges offering Post Graduate Diploma in Data Analytics (PGDDA)

Below is a list of top college in India offering PGDDA course along with relevant details-

Requirements for PGDDA

• Bachelor’s degree (10+3+3/10+2+4/10+2+3) from a recognized university with a technical background like B.Tech or BE or any degree in mathematics or Computer Science with minimum 50% marks.
• Valid Score in qualifying examination and interview.

Post Graduate Diploma in Data Analytics: Scope

PGDDA is a certification that has a great value in the market because of the need of skilled data analysts. Businesses have gone online and rely upon effective and live data. This data is analysed and modelled by the Data Analysts.

In metropolitans like Delhi, Mumbai, Bangalore, Pune, Chennai, etc, have higher demands of Data Analysts and are paid well.

Scope Abroad and Internships

Other countries like the US, Canada, Australia etc. also have requirements for Data Analysts in their firms. As a result, we see companies hiring Data Analysts in India and transferring them to their offices abroad after required training processes.

PGDDA students also find Internships in these companies itself, during their course of study and there mandatory 2-month internship provides them with knowledge, skills, and exposure.